Research Outline

Common Search Terms, IO Psychologists


Create a list of keywords and search terms commonly Googled by IO psychologists who are trying to get a better feel for their job duties as well as research information relating to their job.

Early Findings


  • Search trends suggested that there are more aspiring IO psychologists searching for professional development resources than existing psychologists, which makes it challenging to determine specifically what searches were specifically googled by IO psychologists.
  • In order to triangulate which of these searches are most likely to be IO psychologists, we filtered for any searches related to seeking a degree or education leading to this profession, such as searches for university programs or related to educational paths. Below we've included these filtered search trends.

Search Trends

Additional Relevant Data

We also found that the terms 'IO psychology' and 'organizational psychology' both had higher search rates in the state of New York.